MagnifyProfit

MagnifyProfit is an extremely useful app for anyone running paid ads or managing e-commerce marketing. It provides clear, real-time insights into advertising performance and overall marketing effectiveness, making it much easier to monitor results as they happen. The cost tracking and financial data are especially valuable, helping with budget control and accurate profit analysis. Having all thes...

Excellent app for tracking profits and marketing efficiency! It clearly shows which channels drive real profit, automates income statements, and provides smart break-even insights to guide growth. A must-have for data-driven store owners!

This app is very intuitive, helping us clearly understand the store's profit model. It also integrates advertising data from various channels and covers some costs that I had overlooked. Highly recommended to everyone!

Before using this app, I had to wait three months for my bookkeeper to tell me whether I made a profit or loss. Now, MagnifyProfit gives me that answer instantly with automated profit statements. It’s fast, clear, and a huge relief for running my business.

This is a fantastic app. If you run an ecommerce business and care about growth, this is a must have. You can’t scale what you can’t track, and MagnifyProfit makes it so easy to see the real numbers that matter. It’s honestly one of the best apps I’ve ever used on Shopify.

Absolute no brainer for any serious store owner. The insights are super clear and accurate and it shows exactly where the money is going. It takes all the guesswork out of tracking profits so you can actually focus on scaling.

This app has completely changed the way I run ads. Before, I was guessing when it came to profitability, break even points, and scaling decisions. With MagnifyProfit I can finally see in real time which campaigns are truly making money and which ones are just burning budget. The break-even analysis and income statement features alone are worth it — I no longer waste hours on spreadsheets trying t...

We have used the MagnifyProfit app for 3 months and found it incredibly helpful. The acquisition analysis (Ads) report consolidates ROAS data across all platforms, making it easy to understand performance in one place. It also highlights the breakeven ROAS for each channel, which helps us clearly see where we should increase ad spend and where to cut back. In addition, the income statement simula...

It took some effort to input all my fulfillment expenses and fixed costs like rent and salaries, but it was definitely worth it. Now that I have my break-even ROAS, I can effectively monitor and optimize my ad performance across Meta and Google.

Before using MagnifyProfit, I knew I needed to scale my business by increasing the ad budget while maintaining campaign performance. However, I never knew the exact threshold to balance marketing efficiency with growth. MagnifyProfit solves this challenge by providing Break-even ROAS and Break-even Sales metrics.

With MagnifyProfit, I get real-time Break-Even ROAS updates for each campaign—all on a single page. No more logging in and out of different ad accounts or wasting time to piece together performance data. In seconds, I can see which campaigns are profitable, which ones need improvement, and where my spending delivers the best returns. It’s a clear, time-saving way to keep my focus on profitable res...

MagnifyProfit has given me the clarity I was missing. My marketing agency did a good job, but they didn’t know my store’s exact cost structure—like shipping fees and product costs—and neither did I. Now, with MagnifyProfit’s real-time monitoring connecting to all my cost data, I see my ad returns over actual costs every day. It’s been a total game-changer for my Shopify store!

Magnify Profit is our go-to app for analysing revenue and ad expenditure on our store. There's a few other apps which touch on the individual aspects handled by Magnify Profit out of the box, but we haven't found any other which brought it all together. What I most appreciate is immediate overview of all our advertising platforms, with statistics such as customer acquisition cost, presented side-...

“We really like the P&L automation feature, which can automatically tracks all our costs, like COGS, shipping fees, and marketing expenses.”

We're really impressed with the acquisition analysis report from MagnifyProfit, which allows us to compare the marketing efficiency of various channels like Google, Meta, Bing, Tiktok, Pinterest and more, all in one page.

We’ve been running ads for our Shopify store for a while but were never sure if we were spending our budget effectively. The Marketing Efficiency Report from MagnifyProfit changed that entirely. Using this tool, we quickly identified key areas where we were underperforming. For example, our ROAS (Return on Ad Spend) was sitting at 4.87, but the break-even ROAS we needed was 5.62. This insight alo...

The ability to automatically generate insights from various sales & marketing channels and other online data sources is a game changer. I no longer have to spend hours crunching numbers and entering data into spreadsheets. This app does it all for me! But what truly sets this app apart is its predictive capabilities. It forecasts my store's profitability based on each customer's lifetime value an...